PARTNERSHIP BETWEEN UNIVERSITIES AND INDUSTRIES IN PROMOTING BUSINESS EDUCATION PROGRAMME: ISSUES AND CHALLENGES

Nneka Charity Emeasoba

Abstract


This study seeks to assess the partnership between universities and industries in promoting business education programme. It adopts the descriptive survey design. Four research questions and four hypotheses tested at 0.05 level of significance were used. Population consisted of 1,020 registered Small
and Medium Scale Enterprises (SMEs) in Umuahia and Business Education lecturers in Michael Okpara University of Agriculture, Umudike. The sample consisted of 150 respondents. A validated questionnaire with reliability coefficients of 0.71 was used for data collection. Mean and standard
deviation were used to analyze research questions while t-test was used for testing the hypotheses. The researcher concluded that the universities and industries should partner in areas such as curriculum development, improving practical training through Students Industrial Work Experience Scheme
(SIWES), knowledge transfer, financial support for universities developmental projects, scholarships, career guidance initiatives among others to enhance graduate skills and ensure a smooth and effective transition between university and the business environment through collaborations. There was no
significant difference in the mean ratings of universities and industries’ respondents on the areas of partnership, benefits, strategies for improving partnership and challenges facing universities and industries in promoting business education programme. The study strongly recommended, among
others, that government should formulate and implement strong policies that will encourage universities and industries’ partnerships. Association of Business Education of Nigeria (ABEN) should organise seminars, workshops, conferences for industries and Business Educators on the benefits of partnership;
universities must prove their strong commitment to spend time and money in transferring knowledge to industries, and government should provide universities with enough funding for Research and Development for creating a strong link with industries.

Keywords: Partnership, Universities, Industries, Business Education, Sustainable Development.


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