INNOVATIVE STRATEGIES FOR TEACHING BUSINESS EDUCATION COURSES IN PUBLIC UNIVERSITIES IN SOUTH EAST NIGERIA IN THE NEW NORMAL
Abstract
The study focused on Innovative strategies for teaching business education courses in public universities in South East, Nigeria in the new normal. The area of the study was South East Nigeria. The population for the study consist of 75 Business Educators from Federal and State universities in South East Nigeria. Due to the manageable size of the population, there was no sampling. Four research questions and four hypotheses guided the study. The instrument for data collection was researchers self-structured questionnaire titled Innovative strategies for teaching business education courses in the new normal (ISTBECNN). The instrument was validated by three experts. Reliability of the instrument was done through test re-test method using Pearson Product Moment Correlation coefficient and a coefficient of 0.79 was obtained. Mean and standard deviations were used to analyze the research questions while hypotheses were tested at 0.05 level of significance. Generally, it was found out from the research that utilization of innovative strategies for teaching Business Education courses in public universities in South East Nigeria is to a Great Extent. However, there are some lapses. Based on the findings, recommendations include: ICT hub should be established in all departments of business education in public universities in South East Nigeria, there should be compulsory workshops, seminars and in-service training to update Business Educators on current innovative teaching strategies.
Key words: Innovative strategies, Business Education, New Normal
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